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Plainsight x DoiT

Data can be a goldmine for organizations equipped to analyze it to gain valuable insights that drive competitive advantage. The emphasis has traditionally been on numerical data, but visual data in the form of images and video footage is a rich vein that has been largely untapped until now. Companies generate millions of images and […]

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Decoded (Trailer)

In November 2020, we launched a live web broadcast series designed to showcase the highly experienced, intelligent and approachable technical and engineering leads at NearForm, called Decoded. This roundtable technology series explores the various technologies used by the team and goes into specifics of applying these tools to create impactful solutions for clients. We say: […]

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Fluidigm Mission and Vision

CEO and founder Gajus Worthington reflects on Fluidigm’s mission, vision and approach as we introduced the new brand and positioning to our customers, partners and employees.

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Better Science: SNP Trace and RUCDR

In this profile video, Dr. Andrew Brooks and the team at RUCDR explain how the speed and accuracy of Fluidigm technology makes their mission possible. Producers: Colleen Maloney, Uli Cohen Director: Alec Cohen Agency: Moving Pictures

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Ignite a Revolution

To introduce its new brand identity and mission as a biotechnology company dedicated to the passionate pursuit of what’s possible in life sciences, Fluidigm tapped motion artist Emrah Gonulkirmaz to create a dynamic visual expression of their vision. I wrote the words he set in motion, which became the anthem for the company: We are […]

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Discovering Immune System Markers with CyTOF

In this video, Dr. Brice Gualdillière of Stanford explains how he used the revolutionary CyTOF 2 system, from Fluidigm, to identify new molecular markers that can predict surgical recovery times. CyTOF 2 enabled him to take a system-wide approach to identify markers of interest, then use a different methodology on the same instrument on specific […]